Brewer Media Launches The New Cat Country 95.3

Cat Country 95.3 Brings Today’s Country to Airwaves in the Tennessee Valley

Brewer Media launches Cat Country 95.3, offering a contemporary country format for both country and contemporary hits listeners.

CHATTANOOGA, TN. (January 3, 2011) – Brewer Media announces the launch of the new Cat Country 95.3, featuring today’s country hits and some recent favorites. You’ll hear artists like Eric Church, Rascal Flatts, Lady Antebellum, Jason Aldean, Taylor Swift, Toby Keith, Miranda Lambert, the Zac Brown Band and more.  Cat Country 95.3 will have a young/hip delivery in its on air presentation with local announcers and fun promotions.  According to Jim Brewer, II, President, “We’re excited to bring Cat Country to Chattanooga as an alternative for country music listeners.  A year ago when “The Duke” left the format, they also left a huge audience without a home.  An example is with Women 18-49; WUSY had a 9.8% share while “The Duke” had a 5.7% share.  Today with “The Duke” gone, WUSY has rebounded to a 17.6% share.  We feel that with our signal from atop Signal Mountain, we can be very competitive and take a great deal of those share points”.  Cat Country will just be playing music initially and then introducing an on air staff in the coming weeks.

As a member of Chattanooga’s Broadcast Community for over 30 years, Brewer Media serves Southeast Tennessee and Northwest Georgia with five distinctive radio formats, as well as a traffic network supported by 14 radio stations and 3 television stations.  (Ratings from Arbitron Summer 2010)

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For more information about Cat Country 95.3, please contact Josh Weber, Program Director, Cat Country 95.3 at (423) 242-7639 or JoshW@Brewerradio.